{"id":23390,"date":"2021-09-21T08:04:00","date_gmt":"2021-09-21T05:04:00","guid":{"rendered":"https:\/\/dev.hectre.com\/?post_type=blog&#038;p=23390"},"modified":"2024-04-01T19:58:08","modified_gmt":"2024-04-01T16:58:08","slug":"demystifying-ground-truthing","status":"publish","type":"blog","link":"https:\/\/staging.hectre.com\/es\/blog\/demystifying-ground-truthing\/","title":{"rendered":"Demystifying Ground Truthing"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"23390\" class=\"elementor elementor-23390\" data-elementor-post-type=\"blog\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-76057613 elementor-section-stretched banner type-2 header-light elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"76057613\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4362eb0\" data-id=\"4362eb0\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7392029b e-flex e-con-boxed e-con e-parent\" data-id=\"7392029b\" data-element_type=\"container\" data-settings=\"{&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1f50565a elementor-widget-tablet__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"1f50565a\" data-element_type=\"widget\" data-settings=\"{&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 17-06-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Demystifying Ground Truthing<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15c99086 elementor-widget elementor-widget-text-editor\" data-id=\"15c99086\" data-element_type=\"widget\" data-settings=\"{&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Fruit Sizing App<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-45df9f75 e-flex e-con-boxed e-con e-parent\" data-id=\"45df9f75\" data-element_type=\"container\" data-settings=\"{&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-13260020 e-con-full e-flex e-con e-parent\" data-id=\"13260020\" data-element_type=\"container\" data-settings=\"{&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-63949e2a e-con-full e-flex e-con e-parent\" data-id=\"63949e2a\" data-element_type=\"container\" data-settings=\"{&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3731045 elementor-widget elementor-widget-image\" data-id=\"3731045\" data-element_type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 17-06-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" loading=\"lazy\" width=\"150\" height=\"150\" src=\"https:\/\/staging.hectre.com\/wp-content\/uploads\/2022\/11\/Luke-150x150.png\" class=\"attachment-thumbnail size-thumbnail wp-image-19720\" alt=\"\" srcset=\"https:\/\/staging.hectre.com\/wp-content\/uploads\/2022\/11\/Luke-150x150.png 150w, https:\/\/staging.hectre.com\/wp-content\/uploads\/2022\/11\/Luke-12x12.png 12w, https:\/\/staging.hectre.com\/wp-content\/uploads\/2022\/11\/Luke.png 300w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-694f6b8b elementor-widget elementor-widget-text-editor\" data-id=\"694f6b8b\" data-element_type=\"widget\" data-settings=\"{&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Brought to you by:<\/p><p><span style=\"white-space-collapse: preserve;\"><strong>Luke Butters<\/strong><br \/><\/span><\/p><p>R&amp;D Lead<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-af3581c cutout-top e-flex e-con-boxed e-con e-parent\" data-id=\"af3581c\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-bfa9cf9 e-flex e-con-boxed e-con e-parent\" data-id=\"bfa9cf9\" data-element_type=\"container\" data-settings=\"{&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2c86207 elementor-widget elementor-widget-text-editor\" data-id=\"2c86207\" data-element_type=\"widget\" data-settings=\"{&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>After Hectre\u2019s popular computer vision AI solution, Spectre, was released to the apple industry in 2020, bringing with it the simplest to use, fastest and most accurate fruit sizing technology to be delivered straight from an iPhone or iPad, it didn\u2019t take long before the citrus industry was keen to see what Spectre could do for them. Since then, Spectre has been developed to provide fruit sizing results for oranges, lemons and mandarins.<\/p><p>\u00a0<\/p><p>But it doesn\u2019t stop there. Understanding the value delivered to growers and packhouses when they\u2019re able to\u00a0get sizing right, our team are continually striving to deliver even higher accuracy levels, leading to\u00a0outstanding results of up to 97%+.<\/p><p>\u00a0<\/p><p>A lot of this accuracy work focuses on image collection and what we refer to as \u201cground truthing\u201d. Ground truthing is where we compare Spectre results with a set of measurements that are known to be even more accurate. In this case, we compare affordable, simple to use, fast and accurate Spectre, against multi million dollar commercial grading machines. It\u2019s completely unfair!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b5483da e-flex e-con-boxed e-con e-parent\" data-id=\"b5483da\" data-element_type=\"container\" data-settings=\"{&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8ae23f0 e-flex e-con-boxed e-con e-parent\" data-id=\"8ae23f0\" data-element_type=\"container\" data-settings=\"{&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0885226 e-con-full e-flex e-con e-parent\" data-id=\"0885226\" data-element_type=\"container\" data-settings=\"{&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d516e4a elementor-widget__width-initial elementor-widget-laptop__width-initial elementor-widget-tablet__width-initial elementor-widget-mobile__width-initial elementor-widget elementor-widget-image\" data-id=\"d516e4a\" data-element_type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"768\" src=\"https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/02\/Spectre-citrus-scaled-1-1024x768.webp\" class=\"attachment-large size-large wp-image-21256\" alt=\"\" srcset=\"https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/02\/Spectre-citrus-scaled-1-1024x768.webp 1024w, https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/02\/Spectre-citrus-scaled-1-300x225.webp 300w, https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/02\/Spectre-citrus-scaled-1-768x576.webp 768w, https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/02\/Spectre-citrus-scaled-1-16x12.webp 16w, https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/02\/Spectre-citrus-scaled-1.webp 1365w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb5ffc6 elementor-widget__width-initial elementor-widget-laptop__width-initial elementor-widget-tablet__width-initial elementor-widget-mobile__width-initial elementor-widget elementor-widget-image\" data-id=\"eb5ffc6\" data-element_type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"768\" src=\"https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/02\/Bin-of-oranges-First-Fresh-Gisborne-scaled-1-1024x768.webp\" class=\"attachment-large size-large wp-image-21255\" alt=\"\" srcset=\"https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/02\/Bin-of-oranges-First-Fresh-Gisborne-scaled-1-1024x768.webp 1024w, https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/02\/Bin-of-oranges-First-Fresh-Gisborne-scaled-1-300x225.webp 300w, https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/02\/Bin-of-oranges-First-Fresh-Gisborne-scaled-1-768x576.webp 768w, https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/02\/Bin-of-oranges-First-Fresh-Gisborne-scaled-1-16x12.webp 16w, https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/02\/Bin-of-oranges-First-Fresh-Gisborne-scaled-1.webp 1365w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3818b0a e-flex e-con-boxed e-con e-parent\" data-id=\"3818b0a\" data-element_type=\"container\" data-settings=\"{&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-999bb1e e-flex e-con-boxed e-con e-parent\" data-id=\"999bb1e\" data-element_type=\"container\" data-settings=\"{&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ca3f4ad elementor-widget elementor-widget-text-editor\" data-id=\"ca3f4ad\" data-element_type=\"widget\" data-settings=\"{&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>We do this data collection by working with awesome Hectre customers to capture photos of full fruit bins, upload into Spectre and extract the sizing results \u2013 all within seconds. Our customers then send those same bins of fruit through their commercial grading machines and gain the sizing data.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6e98b64 e-flex e-con-boxed e-con e-parent\" data-id=\"6e98b64\" data-element_type=\"container\" data-settings=\"{&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f749ad8 e-flex e-con-boxed e-con e-parent\" data-id=\"f749ad8\" data-element_type=\"container\" data-settings=\"{&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e80a56e e-con-full e-flex e-con e-parent\" data-id=\"e80a56e\" data-element_type=\"container\" data-settings=\"{&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f649f9d elementor-widget__width-initial elementor-widget-laptop__width-initial elementor-widget elementor-widget-image\" data-id=\"f649f9d\" data-element_type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"776\" src=\"https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/09\/Spectre-Orange-Results-cropped-1024x776.webp\" class=\"attachment-large size-large wp-image-23392\" alt=\"\" srcset=\"https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/09\/Spectre-Orange-Results-cropped-1024x776.webp 1024w, https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/09\/Spectre-Orange-Results-cropped-300x227.webp 300w, https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/09\/Spectre-Orange-Results-cropped-768x582.webp 768w, https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/09\/Spectre-Orange-Results-cropped-16x12.webp 16w, https:\/\/staging.hectre.com\/wp-content\/uploads\/2021\/09\/Spectre-Orange-Results-cropped.webp 1393w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-10ac009 e-flex e-con-boxed e-con e-parent\" data-id=\"10ac009\" data-element_type=\"container\" data-settings=\"{&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e6141ed e-flex e-con-boxed e-con e-parent\" data-id=\"e6141ed\" data-element_type=\"container\" data-settings=\"{&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6c87573 elementor-widget elementor-widget-text-editor\" data-id=\"6c87573\" data-element_type=\"widget\" data-settings=\"{&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Then the Hectre team get to work analyzing the two sets of results, identifying the gaps and tuning up the Spectre model for greater accuracy.<\/p><p>\u00a0<\/p><p>And that, my friends, is ground truthing!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-704bfd5 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"704bfd5\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1bcd4543\" data-id=\"1bcd4543\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-507e2af4 lets-talk e-flex e-con-boxed e-con e-parent\" data-id=\"507e2af4\" data-element_type=\"container\" data-settings=\"{&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-72dc303a elementor-hidden-tablet elementor-hidden-mobile elementor-widget-laptop__width-initial elementor-widget elementor-widget-image\" data-id=\"72dc303a\" data-element_type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/dev.hectre.com\/wp-content\/uploads\/2023\/09\/Square-mockupa-and-other-website-graphics-16.webp\" title=\"\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-519381b1 e-con-full e-flex e-con e-parent\" data-id=\"519381b1\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ob_use_container_extras&quot;:&quot;no&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5220b742 elementor-widget-tablet__width-initial elementor-hidden-desktop elementor-hidden-laptop elementor-widget elementor-widget-image\" data-id=\"5220b742\" data-element_type=\"widget\" data-settings=\"{&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/dev.hectre.com\/wp-content\/uploads\/2023\/09\/Square-mockupa-and-other-website-graphics-16.webp\" title=\"\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62494e9 js-text-underline elementor-widget elementor-widget-text-editor\" data-id=\"62494e9\" data-element_type=\"widget\" data-settings=\"{&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"text-decoration: underline;\">Let&#8217;s talk<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-213b3160 elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"213b3160\" data-element_type=\"widget\" data-settings=\"{&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>If you would like to learn how Hectre\u2019s award winning fruit technologies can support the success of your business, please connect with us.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-452301d9 elementor-align-center elementor-widget__width-auto elementor-widget-mobile__width-inherit elementor-tablet-align-center elementor-widget-tablet__width-auto elementor-mobile-align-justify elementor-widget elementor-widget-button\" data-id=\"452301d9\" data-element_type=\"widget\" data-settings=\"{&quot;_ob_butterbutton_use_it&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Request a Free 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